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ASC Returns with USA Surfing CEO Brandon Lowery

ASC ACTION SPORTS
+ CULTURE

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Watch the ASC Speaker Videos

ASC Returns For 2022 Why you should attend ASC

ASC is where industry leaders and enthusiasts come together to hear about the future of youth culture and marketing.

Join us for a virtual experience featuring panels discussions, interviews, live interactive networking, and more..

Great Speakers

Hear from today’s industry leaders, top athletes, and cultural icons

1

Networking

Connecting with like-minded people

2

Hours of Talks

Access to ASC digital library of current and past speaker talks

3

Have Fun

Who's says virtual events have to be boring. ASC has a few surprises!

4

LISTEN TO THE ASC Speakers

Aaron Levant

CEO, NTWRK

Alyssa Roenigk

Senior Writer - ESPN

Billy Kemper

Pro Surfer

Bob Rief

Executive Director, SDSI

Brandon Lowery

CEO, USA Surfing

Brett Clarke

Chief Commercial Officer, Thrill One Sports & Entertainment (Nitro Circus, Street League Skateboarding and Superjacket Productions)

Bryce Phillips

Founder / CEO, evo

Circe Wallace

Executive VP Olympics & Action Sports, Wasserman

Courtney Anderson

MTN DEW Sports Marketing Lead, Action Sports

Courtney Gresik

VP & GM, Dew Tour

Darren Yan

VP of Talent, FaZe Clan

Devin Weber

CEO, Braille Skateboarding

Don Brown

Chairman of the Board, IASC

Erik Logan

CEO, World Surf League

Guy Harkless

SVP & GM, Champs Sports / Eastbay

J Grant Brittain

Photographer

Jason Brown

VP Marketing, Champs Sports / Eastbay

Jeff Pensiero

Co-founder / CEO, Baldface Lodge

Jennifer Lau

VP Action Sports Events, IMG

Jeremy Vest

CMO, Braille Skateboarding

Joe Kudla

CEO/Founder, Vuori

Josh Friedberg

CEO, USA Skateboarding

Julie Jatlow

Partner, FUSE

Julia Marino

Professional Snowboarder

Justin Wilkenfeld

Co-founder & CEO, Kindhumans

Karlie Thornton

Founder, froSkate

Kate Nowlan

Co-Founder GRACEDBYGRIT

Kim Woozy

Director of Development, Skate Like A Girl

Lauren Brew

Co-Coordinator, froSkate

Leticia Bufoni

Pro Skateboarder

Liam Griffin

Co-founder / COO, Natural Selection

Lowell Taub

CEO & Founder, Stoked Management Group

Luis Calderin

Creative Director - OKAY!! OKAY!!

Mariah Duran

Professional Skateboarder

Mark Sperling

Co-Founder / CEO, Group Y

Mark Waters

Executive Director, IASC / Go Skateboarding Foundation

Mat Hoffman

CEO, Hoffman Bikes

Michael Ien Cohen

Producer / Director, Humanity Stoked

Mike Cessario

Co-Founder / CEO, Liquid Death Mountain Water

Nick Sargent

President, SIA

Oli Russell-Cowan

Co-founder, Rad Season

Pat Parnell

ASC Host

Pete Thompson

Photographer, '93 Till

Robbie Levin

Media Partnerships Manager, TikTok

Scott Bradfield

former SVP Content, Red Bull Media House

Sean Smith

Executive Director, SIMA

Sky Brown

Pro Skateboarder

Steve Larosiliere

Founder / President, STOKED

Tim Reed

VP, X Games

Tom Rinks

Founder, Sun Bum

Travis Rice

Pro Snowboarder & Co-Founder

Tyler LaMotte

Chief Brand Officer, Jackson Hole Mountain Resort

Zach Weisberg

Founder, The Inertia

ASC 2020 SCHEDULE

9:00 am

The Driving Force Behind Women in Sports

FUSE and MTN DEW bring together professional skateboarder Mariah Duran, professional snowboarder Julia Marino, and MTN DEW Sports Marketing Lead, Courtney Anderson to celebrate and discuss the driving force behind women in sports and the positive influences they have made for the industry. Join the discussion and learn about how the recent momentum and pivotal cultural moments in sports have given these women a powerful platform in the space.

speaker-1

Julie Jatlow

speaker-2

Mariah Duran

speaker-3

Julia Marino

speaker-4

Courtney Anderson

10:00 am

ASC Kick-off

speaker-1

Pat Parnell

10:00 am

Nick Sargent - President, SIA

State of Industry

speaker-1

Nick Sargent

10:20 am

Jason Brown - VP Marketing, Champs Sports / Eastbay

Retail / DTC

speaker-1

Jason Brown

10:40 am

Tim Reed - VP of X Games

Competitions

speaker-1

Tim Reed

11:00 am

Erik Logan - CEO, World Surf League

Competitions

speaker-1

Erik Logan

11:20 am

Kim Woozy - Director of Development, Skate Like A Girl

Diversity / Inclusion

speaker-1

Kim Woozy

11:40 am

Don Brown & Mark Waters - IASC and Go Skateboarding Foundation

State of Industry

speaker-1

Don Brown

speaker-2

Mark Waters

12:00 pm

Brett Clarke - CCO, Thrill One Sports & Entertainment

Competitions

speaker-1

Brett Clarke

12:20 pm

Pete Thompson - Photographer, '93 Till

Content / Storytelling

speaker-1

Pete Thompson

12:40 pm

Mike Cessario - Co-founder & CEO, Liquid Death Mountain Water

Retail / DTC

speaker-1

Mike Cessario

1:00 pm

J Grant Brittain - Photographer

Content / Storytelling

speaker-1

J Grant Brittain

1:20 pm

Robbie Levin - Media Partnership Manager, TikTok

Content / Storytelling

speaker-1

Robbie Levin

1:30 pm

Klarna Happy Hour

speaker-1

Pat Parnell

speaker-2

Alyssa Roenigk

speaker-3

Rob Campbell

1:35 pm

Billy Kemper - Pro Surfer

Athlete One-on-One

speaker-1

Billy Kemper

1:55 pm

Leticia Bufoni - Pro Skateboarder

Athlete One-on-One

speaker-1

Leticia Bufoni

2:30 pm

ASC End of Day One

9:00 am

SDSI “Ask the Founders”

What does growth look like? Where does the money come from? When to grow and why? Get your growth questions answered directly from the mouths of the founders who have experienced growth in all forms; from acquisition to rapid e-commerce growth and everything in between. Join Joe Kudla, Founder of Vuori; Tom Rinks, Founder of Sun Bum; and Kate Nowlan, Co-founder of GRACEDBYGRIT for an interactive discussion and Q&A session facilitated by Bob Rief, Industry Veteran and Executive Director of SDSI.

speaker-1

Joe Kudla

speaker-2

Kate Nowlan

speaker-3

Tom Rinks

speaker-4

Bob Rief

9:00 am

The Complexities of Conscious Capitalism: How You and Your Brand Participate in Polarizing Times

Luis Calderin and Zach Weisberg discuss the challenges and significance of how you and your brand can constructively participate in the most polarizing topics of our time.
• Can social media engagement yield productive results?
• The 3 Ps of 2020: Pandemic, Protest, and Politics. How they're unavoidable.
• Increasing participation is the minimum. Creating opportunity is the way forward.
• What can you control? Focus on that.

speaker-1

Luis Calderin

speaker-2

Zach Weisberg

10:00 am

ASC Kick-off

speaker-1

Pat Parnell

10:00 am

Jennifer Lau - VP of Action Sports Events, IMG

Competitions

speaker-1

Jennifer Lau

10:20 am

Aaron Levant - CEO, NTWRK

Retail / DTC

speaker-1

Aaron Levant

10:40 am

Sean Smith - Executive Director, SIMA

State of Industry

speaker-1

Sean Smith

11:00 am

Courtney Gresik - VP & GM, Dew Tour

Competitions

speaker-1

Courtney Gresik

11:20 am

Guy Harkless - VP & GM, Champs Sports / Eastbay

Inclusion / Diversity

speaker-1

Guy Harkless

speaker-2

Steve Larosiliere

11:40 am

Josh Friedberg - CEO, USA Skateboarding

Olympics

speaker-1

Josh Friedberg

12:00 pm

Karlie Thornton & Lauren Brew - froSkate

Inclusion / Diversity

speaker-1

Karlie Thornton

speaker-2

Lauren Brew

speaker-3

Kim Woozy

12:20 pm

Devin Weber & Jeremy Vest - Braille Skateboarding

Content / Storytelling

speaker-1

Devin Weber

speaker-2

Jeremy Vest

12:40 pm

Michael Ien Cohen - Director/Producer, Humanity Stoked

Content / Storytelling

speaker-1

Michael Ien Cohen

1:00 pm

Darren Yan - VP Talent, FaZe Clan

Gaming / What's Next

speaker-1

Darren Yan

1:20 pm

Klarna Happy Hour

speaker-1

Pat Parnell

speaker-2

Alyssa Roenigk

speaker-3

Rob Campbell

1:20 pm

Mat Hoffman - BMX Legend & CEO, Hoffman Bikes

Athlete One-on-One

speaker-1

Mat Hoffman

1:40 pm

Sky Brown - Pro Skateboarder

Athlete One-on-One

speaker-1

Sky Brown

2:00 PM

ASC End of Day Two

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