Zach Weisberg

Founder, The Inertia

Zach Weisberg is the Founder of The Inertia, Inspire Courses, and EVOLVE. A former editor at SURFER Magazine, Weisberg's work has been featured in The New York Times, Esquire, Forbes, Nylon, The Surfer's Journal, O, The Oprah Magazine, Duke Magazine, and many publications. Based in Los Angeles, CA, Weisberg completed his MBA at USC Marshall School of Business and was a division one athlete at Duke University, where he wrestled for the Blue Devils. He believes in good energy and that optimistic curiosity makes the world go round.

9:00 am

Tuesday Oct 6th

The Complexities of Conscious Capitalism: How You and Your Brand Participate in Polarizing Times

Luis Calderin and Zach Weisberg discuss the challenges and significance of how you and your brand can constructively participate in the most polarizing topics of our time.
• Can social media engagement yield productive results?
• The 3 Ps of 2020: Pandemic, Protest, and Politics. How they're unavoidable.
• Increasing participation is the minimum. Creating opportunity is the way forward.
• What can you control? Focus on that.